Social Media Marketing

Video Optimization. Video Branding

Social Media Optimization

Video is an increasingly popular online marketing tool. Video marketing is a great way to effectively communicate your product or service, the value of any, and the benefits within the shortest possible time. There’s nothing that comes close to the effectiveness and power of a well designed video message. The right video can land you thousands of viewers and positive brand awareness.

One major benefit of video marketing is the play on optimization. Google will index and display your video within the natural keyword search area.

Video Optimization Benefits

  • Improve your reputation and credibility, and increase your brand awareness
  • The video will be indexed in Googles natural search results
  • Searchers will find and watch your video via Google Video and YouTube
  • … and more …

Video Optimization Example

To better understand this concept, go to and search for SpeechEasy. Click to the second page of the results. You will see several videos both submitted and optimized for SpeechEasy’s Stuttering Device.

How Can This Help Me

Before anyone makes the decision to buy a product or service, they will most likely search around on the net to read about your reputation. Using SpeechEasy as a prime example, those who stutter may research SpeechEasy’s reputation on Google. They will find these videos proving the stuttering device has worked for THOUSANDS of people around the world. This will add to your product’s or service’s credibility. By adding credibility, it will improve the chance of visitors/searchers buying into your product or service.

Contact us to find out how we can help you execute successful video optimization campaigns.